Bristol Myers Squibb Manager, Customer & Market Insights, Business Insights & Analytics in Princeton, New Jersey

This role is responsible for conceptualizing and executing primary (qualitative and quantitative) and secondary market research projects and analyses to help drive data-based decision making in the Market Access space. The role will be aligned to the Immunoscience therapy area supporting the Worldwide and US teams. Activities will also include late stage development / launch asset planning, branding & communications, and brand performance management. Research responsibilities will cover payer, professional and patient customer groups.

Key Responsibilities and Major Duties

  • Manages primary (qualitative and quantitative) research projects to efficiently deliver creative, customer and market-based input on strategic and tactical business issues

  • Independently designs and executes standard research methodologies, partnering with team members and outside vendors to customize research design and methodologies where appropriate

  • Synthesizes data from multiple sources and develops realistic, insightful and actionable recommendations for the business stakeholders, and present the data/recommendations in a coherent, meaningful way

  • Effectively prioritizes assignments in line with business priorities

  • Works closely with the internal cross-functional teams (Marketing, Medical, Sales and Access) and represents the Customer Insights & Market Research function on key internal business teams and work streams

  • Partners with Analytics colleagues to develop integrated deliverables with deeper, break-through insights.

(Disclaimer: The responsibilities listed above are only a summary and other responsibilities will be requirements as assigned.)

Position minimum requirements

  • Degree/Certification/Licensure

  • BA/BS in Marketing, Business, Market Research, Mathematics, Finance, Economics, Engineering, Social Science, other Scientific degrees or equivalent required

  • Advanced degree in General Business, Finance, Economics, Market Research, Operations Research, Statistics, Engineering, or other Scientific degrees preferred

  • 3-5+ years of relevant primary market research experience

  • Pharmaceutical industry experience strongly desired; therapeutic category knowledge for relevant job scope strongly desired

  • Experience in market access and the healthcare landscape is preferred

Competencies – knowledge, skills, abilities and other

  • Experience in the key functional areas of market research, including design and analysis of primary market research and secondary data analysis, required. Forecasting or other modeling experience desirable.

  • Demonstrated ability to analyze and interpret complex problems/data gathered from a variety of sources, and use the data to develop key recommendations.

  • Intellectually curious with a growth mindset.

  • Strong, concise and impactful written and verbal communication skills

  • Strong collaboration skills in a matrixed environment

  • Ability to work in a fast-paced environment, balance multiple projects simultaneously and work independently to deliver timely and accurate information and analyses

Bristol-Myers Squibb is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.