Bristol Myers Squibb Assoc Director, Customer & Market Insights, Immunoscience in Princeton, New Jersey
This role is responsible for leading design and execution efforts, customizing research methodologies to deliver strategic customer insights and drive superior decision-making. The role will be aligned to the Worldwide Immunoscience therapy area with responsibility including, but not limited to, late development/ pre-launch planning for a product in development.
Provides leadership for Customer Insights efforts, developing and deploying innovative market research techniques that reflect best practices, in order to develop key strategic customer insights and drive superior decision-making
Accurately assesses business issues faced by business stakeholders and develops the appropriate market research design to address them, providing superior analysis and reasoned solutions
Synthesizes data from multiple sources to bring added value to research studies, then draws and communicates customer insights in a business-oriented, concise and meaningful way to be delivered to the business team
Consistently develops and recommends reasonable, data-driven business-building ideas and encourages the use of customer and market insights to inform business decisions
Demonstrates mastery of primary research designs and analysis, and independently develops customized non-standard research solutions to address complex, multi-faceted tactical and strategic business issues
Develops and aligns effectiveness metrics to quantify impact of key strategic initiatives, ranging from market development efforts, customer model initiatives, and business performance
Develops Market Research plans aligned to business need through collaboration with Immunoscience BI&A and brand teams, creating synergies and eliminating duplication
Advanced degree in General Business, Marketing, Finance, Economics, Market Research, Mathematics, Statistics, Engineering, Operations Research, Social Science, or other Scientific degrees, or related field required.
5-8+ years of relevant market research experience
Pharmaceutical industry experience strongly preferred; therapeutic category knowledge for relevant job scope strongly desired.
Experience in the key functional areas of market research, including design and analysis of primary market research, secondary data analysis and forecasting, required
Demonstrated ability to lead a team, provide direction and oversight, and motivate others
Proven ability to effectively operate and influence cross-functionally
Strong technical understanding of marketing research models and deep knowledge and experience across multiple complex research tools
Strong analytical skills and strategic thinking ability
Concise and impactful written and verbal communication skills
Ability to work in a face-paced environment, handle multiple projects simultaneously and deliver high quality business results within tight deadlines
Bristol-Myers Squibb is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.